I love to help businesses untangle the mess and find what they need to be successful. When I started my first business (as a photographer), I felt completely overwhelmed when it came to building a good business foundation. I was paralyzed and frustrated with the lack business education for creatives. Having little to no resources made a difficult task 100 times harder.

After years of feeling like I was over-my-head drowning, lots of trial & error, and many failures & successes, I started to find a bit of a rhythm. A few years later, the unexpected happened, I began to really love the business end of things — I started to swim. In fact, I loved the business side so much, I decided to hit the books and get my Masters in Business Administration (MBA).

While in the MBA program, I was able to make smarter decisions about pricing, budgeting, and growth. It was the marriage of running my own business and diving deep into various business subjects and case studies that really opened my mind into both the constants and individualities from business to business. Picture that blockbuster movie sequence when all the chaos finally starts to come together and make sense. It was during this time, that I started Homeroom.

You shouldn't (and don't) have to get your MBA to understand the cashflow, projections, marketing strategies, and operational development of your small business. That's where Homeroom comes in!

My favorite part of my work is when I see that same lightbulb moment in my clients eyes. When we’ve been working together and all of a sudden it clicks. That’s when we start really making big strides forward, and that’s the moment(s) I keep pushing for.