Ideal Client vs. Target Market

MarketingCourtney ZerizefOctober 8, 2018social media for small business, small business growth, Portland photographer, creative entrepreneur, Portland wedding photographer, small business marketing, creative business owner

How do I expand and grow my business?

It seems like there are so many potential pathways to grow a business, that it's hard to know which one to take. Growth takes time and money, so it’s best to understand which pathway to take so you won’t waste yours.

Let's talk about social media!

MarketingCourtney ZerizefAugust 14, 2018social media, Portland photographer, instagram advice, social media for small business, portrait photographer, photography business, creative entrepreneurComment

What about bank accounts?

Finance, OrganizationCourtney ZerizefJuly 27, 2018Portland photographer, Portland wedding photographer, PNW wedding photographer, Denver wedding photographer, wedding photographer, portrait photographer, creative entrepreneur, photography business, graphic designer businessComment

How do I (and why should I) translate money goals into jobs goals?

Finance, OrganizationCourtney ZerizefJune 4, 2018Portland photographer, photography business, photography business pricing, creative entrepreneur, six figure photography

April 17th?! Where do I even start?

It's that time of year. Sweat palms and gut wrenching anxiety every time someone mentions that dreaded word: TAXES. The good news is that there are lots of things you can do to make your spring less stressful, you know, because those cherry blossoms and clean, spring air isn't going to appreciate itself.