Tax Prep is a Pain in the Bum

Taxes, Finance, OrganizationCourtney ZerizefMarch 11, 2019creative business owner, creative entrepreneur, solo entrepreneur, tax season, tax prep, small business, photography business tax help, photography business taxes, business tax helpComment

Two brands, one umbrella business?

You’re thinking about expanding your offerings, but unsure if you want to do it under one umbrella brand, or break it up to two? Good question. Let’s discuss.

Marketing, OrganizationCourtney ZerizefNovember 12, 2018creative business owner, creative entrepreneur, photography business, photography business marketing, small business, small business branding

Ideal Client vs. Target Market

MarketingCourtney ZerizefOctober 8, 2018social media for small business, small business growth, Portland photographer, creative entrepreneur, Portland wedding photographer, small business marketing, creative business owner

How do I expand and grow my business?

It seems like there are so many potential pathways to grow a business, that it's hard to know which one to take. Growth takes time and money, so it’s best to understand which pathway to take so you won’t waste yours.